Mobile apps
The app store's revenue gains most of its revenue from game compared to other categories of apps. The best of 2014 list released by apple, 9 of top 10 grossing apps throughout 2014 were games. Only 1 was a non-game app. On average, each of the two best selling games earned over 1 million dollars per day.
due to mobile gaming becoming.
Another market trend in the industry is the dominance of certain brands, from Apps and even console games game developers and publishers look towards strong game companies to assist their business.
Licensed Franchise IP
Licensed IP means to give the right or the privilege to do something. Things such as characters and settings can be licensed by people, the authorisation to use licensed material is given by the licensor to a licence.
Serialised Original IP
Serialised original IP is created from scratch and is often inspired by other, copyrighted work that is then built into a series. Games and films like Max Payne and Hitman are both games, and films as well as both being serialised original IP.
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